eMarketer: Pandemic has accelerated ecommerce growth in the US to more than thirty percent - Shopping News

According to eMarketer forecast, US ecommerce sales will reach $794.50 billion this year, up 32.4% year-over-year.. Much higher growth rate than the 18.0% predicted in the Q2 forecast, as consumers continue to avoid stores and opt for online shopping amid the pandemic..

Ecommerce sales will reach 14.4% of all US retail spending this year and 19.2% by 2024. When excluding gas and auto sales (categories sold almost exclusively offline), ecommerce penetration jumps to 20.6%... eMarketer


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