Pinterest is launching new Shopping List feature - News

07/June/2021

The new Pinterest Shopping list feature saves all your Product Pins in one place, so when you’re ready to purchase you won’t have to hunt around through your saved Pins and Boards to find the products you had been considering — Techcrunch News Report

You will find the information you need, including an item’s price, reviews and shipping info in an even grid so you can compare products and make decisions.

The feature, however, isn’t just an organizational tool — Pinterest says it also will send out notifications if the items you’ve saved have dropped in price — which could encourage users to make the purchase.

The Shopping List is available on your Profile page above your other boards, and will include the shoppable items you’ve saved as well as items you’ve recently viewed. When you’re ready to buy, you can click on the pin to visit the retailer’s website to complete the transaction — giving Pinterest the credit for the referral, of course.

The feature will launch first in the U.S. and U.K., and will later roll out to Australia, Canada, France and Germany later in the year, Pinterest says... techcrunch.com



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